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The characteristics of openness and plug and play have been recognized as desirable qualities for E&P software for more than 20 years. However, as you look around the industry, you see remarkably little of either.
For there to be widespread uptake of a new technology, two conditions must be met. First, the technology must evolve to a point at which it is easier to use than not to use. For example, the personal computer uses the same principles as the IBM 360 the author used at college, but it fits on a desk and has a familiar keyboard as an interface. Over the years, as the price of PCs dropped, more and more people could afford to buy and use them. Innovation and evolution were essential to making computers user-friendly and affordable.
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